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  • client Liftago
  • year 2020

We were approached by Liftago with a task to create their new website that would reflect ever-growing portfolio of their services, as well as a fresh new visual identity by Andreea Bora.

Needs as a basic structure

It might sound trivial, but naming real needs of Liftago’s customers, organising them into logical groups and creating a clear, coherent and easy-to-navigate content structure was our biggest challenge of this project. At the end of the day – it is the wide scope of offered services that cater for a very wide range of customers that makes Liftago a key logistics platform not only in Czech Republic.

Three steps towards a complex product

The ever-growing portfolio of provided services, coupled with fast dynamics of the logistics market meant that was no space for compromise in terms of our product. Majority of pages of the site can be easily built together with a set of pre-defined components that allow the client to communicate with their customers as they wish, without having to deal with any trade-offs between form and function

Style guide slouží jako vodítko pro správné použití systému modulů a skládání stránek – nechybí ale ani definice typografie nebo barev.